What we do

The EY philosophy is 'the better the question, the better the answer, the better the world works'. We live and breathe this every day. As a full service market research firm, we design the best questions and leverage the latest approaches to get the insight and ultimately help our clients get to where they want to be.

We custom design research solutions to deliver actionable and meaningful insights.

Insights to clients

 

Consumer and Customer profiling

  • Market segmentation
  • Usage and attitudes

Consumer and Customer experience

  • Customer and staff satisfaction and advocacy
  • Issue management
  • Shopper behaviour

Brand and Advertising

  • Advertising strategy, tracking and evaluation
  • Brand positioning and strategy
  • Brand portfolio management

Product and Service

  • New product development
  • Pricing, channel strategy

Reputation

  • Corporate reputation and imagery
  • Stakeholder attitudes

Community impact

  • Behaviour change
  • Policy evaluation
  • Economic impact

Thought leadership

  • Social trends
  • Consumer and business sentiment

How to get started?

Sometimes it's hard to know where to start. You know you want to conduct some research to better understand your market, but aren't quite sure how to go about it. To help you get your thoughts together and to take some of the mystery out of the world of research, we have put together a document to provide a framework for writing a research brief. It can be downloaded here. Of course, please feel free to call through if you would like to talk about what you are thinking of doing.

Download

EY Consulting

EY Sweeney is part of EY Consulting. Every day we work with our colleagues across all the different areas of Consulting to help clients solve big and complex industry issues. We do that by custom designing research programs to deliver fresh and unique insight that enables decisions to be made with confidence. It’s exciting space and places research in a different and dynamic context.

If you would like to find out more about Consulting at EY and read some stories about how EY is helping organisations across the globe, please visit the EY Consulting Hub

Visit the EY Consulting Hub